Drew just launched his franchise 4 months ago.
It’s a home modification/handyman business for seniors based in Arizona
The potential is massive due to the aging population and demand for his services.
So the question becomes, what does he attack first:
- Recurring handyman work?
- High-ticket shower installations?
- Hire an operations person now or wait?
- Direct mail or digital ads? Build a referral engine?
- What about grab bars, ramps, all the other products?
We spent an hour at my office creating a plan that changed everything.
Our objective was simple: Build his entire Q1 plan around achieving 1 or 2 big goals
Goals so big that nothing else mattered
Within a few moments, he got clarity: 16 shower installs.
Nothing else mattered.
If it didn’t lead to a shower install, he’s not doing it. Period.
This was a MASSIVE unlock for him. We could immediately put a bunch of other ideas swirling around his head into the "icebox."
The 🧊 icebox 🧊 is for all the other things that you’re willing to delay in exchange for hitting the big goal.
There’s something that happens when you narrow focus like this.
Your brain stops splitting attention. You get clarity on what matters & what doesn’t
You start seeing opportunities you couldn’t see before.
And there’s a sense of relief.
Drew was trying to build multiple businesses within his business at once.
Now he’s building one.
We recorded this video 2 weeks ago. Guess what's happened since?
On Monday, he joined my Boardroom call to share a huge win.
He just landed his first shower install for $10k!!
LFG !!! 🚀 🚀 🚀
Drew is exactly the type of entrepreneur I want to help
He’s decisive, coachable, focused, and willing to ignore everything that doesn’t move the needle.
Within hours of our meeting, he was already implementing the plan we built.
Business owners like Drew win fast because they don’t need hand-holding.
They need some clarity, systems, and someone to push them to think bigger.
That’s why Drew is going to crush it in 2026.
And it’s the same reason he’s exactly the type of owner who thrives inside 8-Figure Franchisee.
Click here to watch
Cheers!
Brian
P.S. If you own a franchise and want real clarity on how to grow in 2026, reach out. Maybe I can help