We launched a new store from zero on July 1st.
One of only 3 locations we’ve ever built from scratch.
Here’s the strategy:
- Take over a competitor’s lease
- Invest $120-150k in renovations
- Relaunch under our brand (Midas)
The scariest part of building from zero is one question:
“How long until it’s cash flow positive?”
I don’t need it to make a ton of money right away.
I just need to protect my downside (aka not lose money)
This store was positive in the second month and hasn’t lost a dollar since.
Over the last 4 months we’ve made $22,000:
Not life-changing money but a decent return on $125k cash invested.
We’re still getting the right people in the right seats. Once mature, this store should make $10-15k/month.
Here’s why this matters:
This one store just validated my entire 2026 strategy.
I believe 2026 will be a big year.
Weak operators will fold: selling, closing, or worse.
Strong operators will scoop up those assets for pennies on the dollar.
I’m planning to be one of them.
On December 19th, I’m hosting a free workshop walking through exactly what I’m seeing and how I plan to grow aggressively in 2026.
Click here to register
Cheers!
Brian
