My auto repair business is a month away from buying our 37th location.
We’re trying to lock in two more before year's end.
Owners in my coaching program ask the same question:
When is it time to expand?
It’s the right question to ask because growing too big, too fast can destroy you.
I have a simple cheat code to help you answer it.
Shit breaks every time you DOUBLE the number of locations.
You must rebuild your systems and team.
Once fixed, you can go hard towards the next double…then it breaks again.
So if you’re at 4 locations, adding a 5th isn’t that big of a deal.
If you’re at 5, adding a 6th can be dangerous since you’re gonna be spread too thin.
The fix is to hire your first District Manager (DM) to oversee the in-store teams. Easier said than done!
But once that DM is in place, you free up 20-30 hours to go hard on adding 4 more locations to get to 10.
In addition to this doubling cheat code, two other factors MUST be in place to expand.
But that’s for another day.